Finding the Best Astrologers Online

Astrology is a field where a lot of people are greatly interested in, but do not really know much about. Most people take what, about 20 seconds of their daily lives to read their daily horoscopes on the paper and then read the horoscope of a friend or of an office mate right after, and this has become a usual practice done in hundreds of offices and homes. But let us say that you really want to know more about astrology and how it affects your daily life, what should you do?

Well, the internet is a great source. If you want to know more about astrology and the things that it does to you, might as well ask the online astrologers yourself. Below are some of excellent websites with in house online astrologers that will provide you with the most useful information on and about the field of Astrology.

1. Strariq – the moment you land on its homepage, Star IQ will already give a professional impression. The online astrologers of the site draw their visitors through their well-designed website and the many options available to the first time visitor – there are daily horoscopes as well as weekly predictions, and so on. But the most interesting part of the Star IQ site are the articles that consider current events in Hollywood and even in politics and see how the stars played a role in such events. The website also provides comprehensive information about the field of Astrology as a science and its history as well.

2. Bobmarksastrologer – if you are one of the many people that are not totally convinced of Astrology’s effectiveness and accuracy, Bob Marks astrology is the page for you. In the site you will find a link on the homepage called Astrology for Skeptics where there are a number of fascinating conversations shared by the editor of Skeptics magazine and Bob Marks himself. But actually, the conversation does not prove anything, but what it does do is provide the perspective that people who practice astrology have and why they believe in what they do. Aside from that, this website also has a section filled with overwhelming information about how one can understand astrology completely as well as what the technical astrology terms mean. That same section even has information about how you can interpret the movement of the stars on your own without needing the help of online astrologers.

3. Renaissanceastrology – Renaissance Astrology is a well designed website with its warm, welcoming yellows in clear, black text. The site has a lot of information about the different parts of astrology such as talisman and Horary astrology. This website also explains the fine line that differentiates the different uses of astrology as well as its different purposes.

Immobilienmakler Heidelberg

Makler Heidelberg

Difference Between SEO Writing and Ghost Writing

A person or a company may require understanding the difference between SEO writing and ghost writing while looking for a freelancer to outsource various types of writing projects. The SEO writing and the ghost writing are two form of writing quite different from each other. An SEO writer writes content for the SEO use specifically, whereas the ghost writer can be writing about anything, it can include writing content for the site as well. Both types of writers may not get the credit for their work. It may be credited to someone else as they usually write for other companies or people for a decided amount. They may have to follow some specific requirements or instructions of the project providers.

The SEO writing is not exactly a writing skill; it is more of a social skill. The SEO writing has a focus on the product marketing or selling. So if you are an SEO writer, it means that you are not exactly a writer, you are more of a sales person. Unlike other sales persons, you do not use a pitch; you are using your words to sell a product or to intrigue the demand of your product in the minds of people.

A ghost writer is the person who writes contents which are informative by its nature. Usually his writings are not dealing much with the selling of a product. Although he can write about the benefits of a product, but his content is not focused on the selling of any product.

Both of the writing types are unique and have its own importance in the relevant fields. If a person is good at SEO writing, he may not be able to perform at the same level as a ghost writer. The same works vice versa. A ghost writer will have to face lots of problems if he wants to write an effective SEO content. Each of the writers can perform exceptionally in the relevant field but cannot perform with the same efficiency for other, as each of the field requires specific specialties. An SEO writer knows well how he can create an article which can be of a great help to optimize the site with a search engine.

The SEO writing requires lots of time to perfect the contents. An SEO writer may have to spend longer hours on just one single article. He may have to edit the articles over and over again. He may have to change the headlines, text of some specific part or he may have to amend the subheadings. He has to make it sure that it is good enough to optimize the site conveniently with a search engine. It has to be attention grabbing. He is required to write such a content that has to interest a reader and should be able to generate a lead or offer a sale to the company.

An SEO writer has to write a convincing content, whereas, it isn’t the same for a ghost writer. A ghost writer also has to write interesting content, but he is not required to write a convincing content that has to offer a sale or a lead. An SEO writer can earn a lot higher amounts than what a ghost writer does.

Immobilienmakler Heidelberg

Makler Heidelberg

On-Page SEO: CTR, Snippet Links and First Link Priority

Now, on-page factors have grown in complexity and importance.

First, getting the page ranked; then getting click-through rate on your listing: there are now some options and opportunities that might (oh gawd) ‚add value‘ and, well, someone else in your market surely will deploy, so maybe it’s worth taking a moment or three to ponder.

The search engine listing itself is now wearing long trousers – Google has experimented with extended snippets, which they seem to have withdrawn, and they have now added links in snippets. For any given page this could be good or bad, but in any case we get to decide, or at least influence, whether to activate or suppress, based upon the way we handle our page mark-up.

And then there’s the panto villain of SEO (‚He’s Behind You!‘): yes, folks its FLP, or First Link Priority, pretty much forcing us to consider radical changes in mark-up to accommodate search. Assuming you believe in that kind of thing.

Previously, SEO had only modest impact on the mark-up of the page; now, it can be extensive.

  1. Ranking
    • Title Tag
    • Meta Description
    • Body Copy

    Not a whole pile to say on that, I mean, obvious, right? Well, yes an no – you’d be surprised about the misinformation that’s out there. For the record, yer onner, 69 characters – including spaces – for the Title, 156 characters – including spaces – for the Meta Description. Body Copy: literate, informative and keyword-rich. Next up, after getting ranked, is getting clicked…

  2. Click-through Rate
    • Title Tag
    • Meta Description
    • Markup Order of Body Copy

    The challenge here is that the advertisement that appears in search results is not the one that we get to write. Instead, the search engine writes it for us by finding the User’s search expression in context within our page copy. There are a number of things we can do to guide the quality of the resulting listing and these will impact to what extent ranking results in traffic and what portion of that traffic is the right sort of traffic.

  3. Snippet Links
    • In-Page Anchors

    And just when you think you have that handled, Google creates new kinds of snippets, ones that included links to anchors within your page. As a searcher, I find these are really useful, almost a smaller version of sitelinks but only for the single page that is ranking, not for the entire site. Time will tell whether snippet links are better overall than simply a longer text description; we shall see.

  4. First Link Priority
    • Markup Order of Links
    • Link stacking

    And finally – and why deviate at this late stage in the game from the Panto theme? – there’s the Ugly Betty of them all: the cantankerous, scheming and self-regarding feature that we shall refer to as, oh, something vaguely scientific… uhm, oh, I have it now: ‚first link priority‘. Dear Google, thanks so much, like SEO wasn’t all CSI New York as it was (I should point out that SEO CSI Miami is for those of you of a sunnier disposition, self-intoxicated on the notion that SEO is, like, a walk on a sun-kissed beach bordered by tall buildings of gleaming glass, like a mouth full – or should that be a mouthful? – of porcelain veneers).

On the plus side, if you can hoist yourself on the petard of FLP, well, you might know something your competitor doesn’t know – you’ll rank better – and that makes you better at visibility voodoo.

Immobilienmakler Heidelberg

Makler Heidelberg

What is Organic SEO?

Organic SEO Rankings Can Increase Web Visibility by 67%

Organic SEO is the procedure of getting your website ranked high in the Search Engine 1-10 positions on Google, Yahoo, AOL, & now Bing. Each Search Engine calls for a different SEO Process, but if you Optimize your website for Google, then that is a great start.

SEO / Search Engine Optimization can be very complex and will involve many fundamentals for good rankings on the Search Engines. We have outlined a few. Each Optimization process ties into each other. One of the most important factors that we have found as an SEO company is doing the correct research on the company we take on, such as knowing their industry, competing companies, location, target market, and the correct layout of our clients website, which plays a major role in how we Optimize their website.

Once we have ran a few SEO Stress Test on our clients website then we will proceed with the research and begin to build a SEO Blue Print with a some basic steps that we have follow to obtain high Organic Rankings via the Search Engines. Below are some basics and a brief explanation of what they mean, without getting into to much SEO jargon.

Search Engines will look for these pieces of information located in the websites source coding. Since Search Engine Robots/Spiders can not read images they follow html code.

Keywords- Are what you would like your website to rank on the Search Engines when a prospect types in a word or a long-tail stream of words. Looking and adding the right keywords to your website source code calls for extensive research on your competition, GEO targeting your prospects, and what a prospect will type in. There are may elements to keyword research, it used to be a 1 to 3 keyword term was the best now studies show 3 to 6 words per keyword is the best option now. Most Searchers are starting to use Questions, Area Codes, Zip Codes, Cities, Counties, States, and then some. Selecting the right terms for your website will make or break your SEO Process.

Meta Tags- Meta elements provide information about a given Web page, most often to help search engines categorize them correctly. They are inserted into the HTML document, but are often not directly visible to a user visiting the site. Typical Meta info is Title, Keywords, & Description. Since the Search Engines do not weight results completely on Meta Tags because of the abuse from some SEO Companies, you have to add other Optimization procedures to the SEO process.

Website Content- Well looks pretty self explanatory, on the other hand it is not. Search Engines do require good and precise content that is written for the end user which is a prospect for you. Most Search Engines will ask that a web page consist of about 1000 words. Now here is the tricky part, how do you develop keyword density that is written for the Search Engines but also for the prospect. Search Engines have become smarter than most SEO Companies would like to thing. If SEO Companies had content that was not keyword stuffed or with hidden keywords on the web page then we would not have this problem. There is a formula that calls for keyword density that depends on the amount of content VS. how much value a keyword has. This means that keywords have to be used a certain amount within the content and placed in the right spots located n the web page. Not as simple as just writin content for your website.

Header Tags- The to tags are used to define HTML headings. defines the largest heading and defines the smallest heading. Header tags are the outlines of the web pages which portrays the attention of the significant information to the users. Are those areas on a web page enclosed by heading tags. example: Position Masters (heading tags vary in weight (size & density) depending on the status of the heading or sub-heading, ie, H1,2,3,4. They are part of HTML language.

Alt Tags -Text that accompanies an image. If a user has the browser set not to display images, or is using a screen reader, they will rely on this text to tell them what the image is. The text can be seen when hovering the mouse over the image, or is read out in the case of a screen reader. This is very important is you have a website that has a lot of images. Since Search Engines read text and code having Alt Tags are essential so the Search Engines can pick up what the image is and also will add to keyword density in the source code.

Above are just a VERY FEW basic steps to follow. Search Engine Algorithms are very tricky and constantly changing. We have done Organic SEO for many different types of companies and we have successfully Organically Ranked them all.

SEO / Organic SEO is an Art and a Process that we take pride in. Once we have Optimized your website the fun starts. The purpose of you have a website is so that many prospects see & use your services or buy your products. I hope that this has shed a little light on a subject many do not understand

Immobilienmakler Heidelberg

Makler Heidelberg

Keyword Excavator – LSI Keyword Research Software Tool Review

Keyword Excavator is a new Latent Semantic Analysis tool from Jos Jongejan. I’d like to share with you some the many exciting features of this powerful software.

The first step in using Keyword Excavator after installation is to log in. Since this software is on your hosting server having a login requirement is a good idea for security purposes.

After that you’re presented with a place to input your keyword phrase and excavate on either Google, Yahoo, MSN live, or using a URL or even copying and pasting the contents of an article. You type in your keyword phrase and then you have an opportunity to select the language and the country typically what I do is select English and the United States as this is my main market. I then click on the button that says, „Dig Me Up Some Keywords!“. After that Keyword Excavator goes to work.

The amount of information you will get back is extremely amazing so give the software time to work its magic. The first thing you will see will be the latent semantic analysis summary which shows your key phrase, the language that you chose, the country that you chose, the search engine that you chose, etc.

The table below that then shows you a variety of different information from multiple search engines and also shows you a large number of narrower searches where you start to get into your 3, 4 and 5 word phrases, the Google advertisers for the key phrase with the actual ads they are right in a small window for you to see.

As we move down we have another incredible table to look at. This particular table shows you the top 20 sites for the key phrase that you chose. The table also show you at a glance such useful information as page rank, whether or not the key words are in the URL, whether the keywords are in the domain name or the keywords are in the title, the word count of the homepage, the key phrase count of the homepage, and the key phrase weight on the home page.

In addition to all this information the very next thing you’ll see is something extremely useful and that is a series of graphs. The first graph shows the Google page rank on the y-axis and the search engine position on the x-axis. The next graph shows Yahoo back links on the y-axis and the search engine rank or position on the x-axis.

This is very interesting information. I was surprised to see many sites without high page rank in the top 10 sites for my chosen key phrase. The next graph shows the page word count in relation to the search engine position this seems very interesting because you may find a data correlation here and any correlation is information you may be able to use to increase your ranking .

The next graph we see the page keyword count on the y-axis in the search engine position on the x-axis. As we move down the page we see page keyword weight on the y-axis and the search engine position on the x-axis. When they said that a picture is worth a thousand words look at these graphs and you can see at a glance what may or may not make a difference in your rankings. Just being able to see what the top sites all have in common is extremely valuable. There are also additional graphs that provide an even greater level of detail.

Immobilienmakler Heidelberg

Makler Heidelberg

A Guide to Hiring an SEO Provider

If your business has any online components (such as a website), then SEO is crucial to the ongoing success of your business. You may have the most expensive website in your industry, but without web traffic (visitors) to that website, it is essentially useless. It is not just traffic that you need, but targeted traffic. A good quality SEO service can provide relevant, consistent web traffic to your website(s). This guide will allow you, as a non-expert, to distinguish between good and bad SEO providers. There are many of both kinds, this guide should help you to find the good ones.

SEO needs to be implemented in a way that is effective in achieving your SEO goals and providing that all important meaningful presence on the World Wide Web.

Quality SEO is a crucial investment when it comes to developing successful expansion and growth strategies.

Ineffective SEO implementation, renders your SEO efforts wholly ineffective and a waste of your money.

6 things you need to know and understand before hiring an SEO provider:

1) Hiring an SEO provider should be seen as an investment in your business. You should not view it as a business expense, but rather a business strategy and an effective way of enhancing your business presence within your business sector. Try not to begin your search with the intention of „buying some SEO“. Hiring an SEO provider should be viewed rather as hiring an employee that understands and cares about your business and its online objectives.

2) The first page of Google (or any search engine) is everything. Few people ever go to the second page of the search results anymore. Google is so good at being a search engine that people blindly trust Google’s ability to deliver the most relevant results on the first page. Think about how often you click through to the second page. This means that if your business is not on the first page, it’s almost as good as nowhere. The top positions on page one get the most clicks, which decrease as you progress downwards on the page.

3) The ‚big‘ keywords are not everything. It is better to be on the first page for a few smaller keywords, than try to rank for bigger keywords and not be on the first page at all. For example, an accountancy business in Preston may not rank for the highly competitive keyword ‚accountant‘ (unless they have a lot of SEO budget and time to wait for rankings); but the same business could conceivably rank highly for the keyword ‚chartered accountant Preston‘. A good SEO provider should research the keywords that your business could realistically rank on page one for and also keywords that have enough search volume to be worthwhile for your business to try ranking for.

4) SEO is all about beating your competition. There is no guarantee from the search engines to say you will be on the first page of Google if you do certain things. Put simply, SEO works like this:

The search engines have their conventions; websites that conform by giving the search engines what they want, will find themselves achieving better search engine rankings. The only thing standing between you and the top spots in the search rankings is your competition. Not your actual business competitors, but your online competitors. The websites that currently have the top spots in the search engines for your desired keywords are your online competition, and you need to beat them out of those top spots. Some keywords will be easy to rank for, others will be more difficult. It is only your online competition that dictates which will be the case for each individual keyword. A good SEO provider will research the competition for each of your keywords. Then, after the most effective keywords for your business sector have been identified they should be implemented in accordance with point number three above.

5) On-page and Off-page SEO.

Search engine optimisation is a complex and ever-evolving science, but in order to intelligently interview a prospective SEO provider you need to understand that there are two main types of SEO.

On-page SEO relates to the factors on your website that affect your SEO (keywords, usability, page headings, outbound links, internal links, etc.).

Off-page SEO are the factors that relate directly to matters outside of your website that affect the SEO of the website, such as back links, citations, social sharing, etc.

SEO providers can work on your off-page SEO fairly easily, but if you are not willing to change on-page SEO, according to their recommendations, you cannot blame them for lack of results. A good SEO provider will review your website and report back about your on-page SEO, and how it can be improved. You should have your web designer make the adjustments.(Remember he is the expert in this field)

6) An increase in search engine ranking is not necessarily an increase in leads and sales. All your SEO provider can do is get your website, videos, Google Places, articles, blog posts, etc. further up the search engine results. They cannot guarantee an increase in sales or leads, because that factor is determined by your own sales funnel. It is not the SEO provider’s job to make sure that the extra web traffic you receive will convert to more leads or sales. Your website needs to convert those visitors with good marketing, which is an issue for your marketing consultant to deal with.

The key differences between ‚good‘ and ‚bad‘ SEO providers:

Good SEO Providers

Good SEO providers know and understand the points mentioned above. You can judge this by their answers to the questions provided later in my next article.

Good SEO providers want to build a solid foundation and a proper SEO plan for your business, with extensive initial keyword and market (competitor) research. They will often insist upon it, even if the prospective client does not see the need. Sometimes a good SEO provider will refuse to work with a client that does not want the important groundwork to be done, because they know that without it they will not be likely to provide the client with the results that they want. A good SEO provider will want to provide their client with results as their first priority. Often a client will say „but I’ve already done the keyword research myself“. Many potential clients sit down for 5 or 10 minutes to write out all the keywords that they think are relevant to their business, and then think that they have now done all the keyword research that is needed. Real keyword research is a lengthy, investigative process.

Good SEO providers use responsible SEO methods, such as paying more attention to on-page SEO, securing quality back links, improving citations, aiding social sharing, ensuring a good user experience, etc.

Bad SEO Providers

Bad SEO providers will want to take their clients‘ money as their first priority. They will not conduct proper keyword and market research, but will say, for example, „what are your three keywords and your URL that you want to rank for“. If this happens (as it often does) you can be sure they are simply plugging your website into software to get irrelevant back links all over the internet, using spam blog comments, link farms and other means. In many cases this approach is ineffective because the URL, or domain, may not match the client’s desired keywords. This can also damage the reputation and, ironically, the long-term SEO and credibility of the website.

Bad SEO providers use bad quality SEO methods (Sometimes referred to as Black-hat methods), Utilising these methods can have an extremely detrimental effect on how your website is perceived by search engines. This in turn may result in your website being (Sand boxed). Needless to say this is extremely undesirable, as damage such as this is extremely difficult to reverse.

Ensure you get the specialist SEO who knows how best to highlight the attributes of your company and can draw attention to your products and your services in a way that really makes your business stand-out on the worldwide web.

Immobilienmakler Heidelberg

Makler Heidelberg

Learn The Progressive SEO Formula: On-Page SEO

Search engine optimization is the key to your site getting ranked in the results and seen by targeted customers. You must make sure you implement different strategies according to your own business niche and what works for most consumers. Follow the advice you’re about to read in this article, and take to heart these great search engine optimization tips for your ranking needs.

The importance and benefits of proper On-Page SEO

The first thing you must realize is that content is definitely the key to your site getting recognized by the search engines. You must have a regular schedule of posting new content to your site, and more than that, having your content properly optimized for the keywords that you are targeting in search engines. On top of that, you must integrate the content published in your main site with other sites, like blogs, forums, and social networking sites, creating a web of content. Make sure you provide back links to each new page.

The links were mentioned, and you should realize that they are just as important as the content. Why? Without the links, your content isn’t networked. Also, if you have any broken links, your customers will not be able to see your content. Make sure you provide those back links when they are needed for networking purposes, and be sure that you check for broken links in general from time to time.

Make sure to avoid keywords stuffing

When you are using keywords on your web pages, go ahead and bold them. This will help you better keep track of them when you’re designing your site and keeping track of keywords and their density. Also, make sure that you do this because it helps with your search engine optimization efforts. The spiders will be able to much easier find your keywords for indexing purposes, and your targeted customers will also notice them more as well.

There is a density cap on keywords that you must follow. It used to be where you could use keywords as much as you want, but it was still looked down upon. You must abide by a one to two percent keyword density as ideal, and you don’t want to go over four to five percent [never]. Do not do keywords stuffing as search engines [specially Google] will penalize your website.

You should always use tags, and make sure that they are focused on the keyword list that you have created. That’s right! You need a keyword list that is comprised of keywords regarding your business, products, and your site content. Then you need to strategically place them around your site. For instance, if you’re blogging, you’re going to include tags at the end of your post.

Adding new content for your site regularly

If you are usually posting content twice a week, then you need to remain with that schedule. The more visitors you have, the more they will keep returning for fresh content. That is what people do with the sites that they like. You know this because you do it as well. Therefore, you must have the new content ready when it’s time.

You should always use the location of your posts at the end of your content. Why? This is because search engines have new rules where they are privy to locations when people are searching for content. This will give you first dibs on search results when people in your area are searching. This helps you immensely when it comes to higher rankings.

Your content needs to be relevant to your business niche and products, and it needs to be useful to the customer. If at all possible, relate it to a big story in current events. It’s always great when you can mesh your content naturally with your business objectives and goals.

Pay close attention to these helpful SEO tips

When you pursue your search engine optimization efforts, you are allowing yourself to capitalize on your targeted customer market. You want people to be able to access your site in droves, and search engine optimization strategies are the way to do it. Consider the following helpful advice, and pay close attention to these helpful SEO tips.

Make sure you think about search engine optimization from the time you first start designing your site. You don’t want to design your website and then pay attention to search engine optimization strategies afterwards. What you want to do is plan your keyword list in advance, research different parts of the field, and network with others concerning your efforts. Talk to SEO professionals, and strive to learn more about different techniques and strategies. Network with them by finding them on forums and social media sites. Think about what you have to do to keep search engine optimization at the forefront of your mind when developing your site.

When thinking of keywords, it’s important that you know about them completely. Many people think they can just choose words. However, your list must include different keyword phrases as well. You must also look at different variations of keywords in order to be effective. You must look at how you can incorporate your keywords into your content without being obvious. There are so many things to consider and think about when it comes to using keywords.

You can then separate each page when it comes to your search engine optimization efforts by using a keyword phrase for each page. This will help you organize your content and your efforts. Think about how this can promote organization. Your content will be focused, and so will your search engine optimization. Talking about marketing, this is a great strategy to write the content oriented to one keyword, having your message matching the keyword (better conversions).

You want to make sure that you can always click home from every page of your site. No matter where the customer navigates to, they need to be able to do this. Even if they navigate off of your page to read relevant content that is on another site of yours, then you need to provide them with a link to get back to your main page.

Use all different types of content in your efforts. Images are highly searchable, and these should come with tags, descriptions, and captions. You can use videos to your advantage as well, and they also need transcripts and tags. Make sure as you do this type of thing that you also use social media to help expand your viewership by readers sharing your content.

Your search engine rankings will improve if you use the tips and advice that have been discussed here. Make sure you do everything you can to work on search engine optimization. Without it, you will not be in the search engine results that people are going to see, so you better get to planning.

Immobilienmakler Heidelberg

Makler Heidelberg

What Is SEO?

This is the one question I find myself having to answer more than any other, but with practice, it’s easier to simplify. Many, if not all businesses are aware of the term SEO, an abbreviation of the phrase Search Engine Optimization, but aren’t exactly sure what it means or how it works:

Keyword Research and Competitive Analysis

Understanding your audience is vital when building a successful online marketing strategy around Search Engine Optimization. Once you realise how your target market searches for your products or services, you can reach and hold on to them with maximum effect.

On-site Optimization

On-site Optimization involves designing a website or web page that Google and other search engines can make sense of with little effort. A search engine’s end-goal is to provide the best quality results for the searching public. Google does this by trying to differentiate between websites that offer valuable content (through the eyes of the reader), and those that don’t.

Your site should be easy-to-navigate and contain unique, informative, and purposeful editorial. Many amateur SEO enthusiasts place too much emphasis on keywords, and not enough on content, when writing copy for your website you should focus on the requirements of potential customers and nothing else. If Google thinks you’re writing with the sole intention of getting top spot, you’ll be penalised for it, not always immediately, but it will happen. Google changes its algorithms daily (multiple times a day), in an attempt to give its users the best possible browsing experience, once you’re blacklisted – it’s back to the drawing board!

There are many tricks and techniques that can be used to create a search engine friendly site, without sacrificing the integrity of your content. If it’s poor in the eye’s of Google, I doubt any visitors to your site would find it much use anyway – but most importantly; if you’re not providing potential customers with great reasons to buy from you, they won’t!

Off-site Optimization

Off site optimization focuses on techniques used to increase Google’s perception of your site through the eyes of the searching public. It’s much like a popularity contest, whereby your website is competing with others for votes, but in SEO the votes are backlinks (links from another website to yours). However, it’s not about getting the most votes per se, but the best ones (think anchor text), ones that make the most logical sense. Before you begin it helps to think like a search engine and provide each potential backlink with an imaginary score between 1-10. For example, if you’re a cafe owner and you get a backlink from an escort agency you’re looking at a score of 1, as there’s no relevance. But get a backlink from a coffee supplier and you’re a 10. Think of each backlink as an endorsement, the more quality ones you have the more respect you’re likely to get from Google!

There is no longer as much emphasis placed on backlinks as there once was, as it’s no longer a reliable method of guaranteeing valuable, reader centric content. So; if you have a great product in tandem with a professionally structured web site, and provide original, engaging editorial, and value to your visitor’s… Google is your friend!

I hope this has answered any questions surrounding the question; what is SEO?

Immobilienmakler Heidelberg

Makler Heidelberg

Evolving Internet on Social Media Marketing

It is already a phenomenon how much people got hooked up on several social networking sites. Blogging, social web sites, and the like has garnered so many subscribers that their virtual network exceeds the millions. Each homepage allocated for these subscribers is a potential web page for social media networking.

Try opening your homepage of your social network site and you will see subscribers using the server as a medium to sell their stuffs. Maybe this also applies to you as you also try to get rid of your unused stuffs.

Social media marketing not only caters to the corporate advertisers who spam the sides of your visited web pages, this even applies to individual subscribers who get to take advantage of the social network to advertise their wares for sale. Why not? Having a large market of potential buyers is a good thing to have, therefore more friends in the network would mean more chances of profiting.

The power of the virtual network is unimaginable for application of social media marketing strategies. Even strangers may get to see your profile and know about you [in a limited fashion of course] and may even try to hook you up in their virtual social network. Each connected person in your network is a probable buyer of anything you may sell.

What makes social media marketing trends so attractive to casual businessmen is that it can be done without thinking too much. Anyone who has a computer connection, some stuffs to sell or promote, and an active account in a social network may begin his own mini virtual store. Yet this application of the internet became only possible through years of social evolution.

The internet was created for business and commercial use, sending and receiving data through a virtual connection in a fast and reliable way. Rather than having couriers manually bringing the data across two places, the internet hastened and made data transfer more efficient and productive.

Businesses conduct payments and consumer interaction online. Electronic banking options are now available to clients. Even shoppers now get to order their stuffs online. No more having to travel and manually get the things needed. Transactions are finalized with a few clicks nowadays.

Where social media marketing has popped out from the numerous applications of the internet, it became a main trend for other genres to promote anything online. Blogs are present to inform the public of anything worth writing, social web sites are used to gain a client base, and so much more.

In the future, it would not be much of a surprise if new trends are made popular. People who get online will eventually find a common practice that will consistently and gradually change the way the virtual world is used.

Immobilienmakler Heidelberg

Makler Heidelberg

What is SEO Anyway?

Both pay-per-click and SEO are targeted to get your website placed as close to the top of search engine results as possible. Marketing and SEO are different, yet very, very similar. SEO are considered as the main factors in enhancing the traffic of one’s website. The concepts of good SEO are hardly a secret. The people who least understands issues with URL structure and SEO are the very people who create them: web developers, programmers, and software developers.

Many long-time SEO’s are now looking at the big picture and working with usability analysts. Some SEO are scam artists. I find it interesting that so many newcomers are given the wrong impression that there is one almighty answer to doing well in search engines. SEO are specialized techniques used to optimize your web site, to be Search engine friendly and increase your chances of placing well in searches. But SEO can also be the most profitable methods of driving leads because any leads you receive from SEO are free leads.

There are a large number of companies that adopt a fast and unethical approach to SEO known as Black Hat SEO. They employ unethical techniques that are against search engine policies. The best results from SEO are rarely achieved overnight. Black hat SEO are the techniques used to fool the search engines in order to bring in more traffic to websites. Website owners who unknowingly utilize black hat techniques of SEO are more vulnerable to changes in search engine algorithms and faced being banned.

Most hardcover books on the subject of SEO are best viewed as a vehicle to help the beginner understand the process of search engine optimization. This is because the principles behind SEO are not easy. They are very informative and most webmasters are involved in SEO and using it. White hat and black hat SEO are two opposing views of how to do search engine optimization. In a nutshell, SEO are methods that aim to improve the position or rank of a website in the listings produced by search engines. The benefits of SEO are almost unlimited.

Watch out for SEO Tools and software that is outdated and totally useless. Always research before you buy any SEO software because the search engine Algorithms are constantly changing thereby improving their search technologies to provide the most relevant results for their users. SEO tools for Google, MSN and Yahoo are numerous. SEO tools for press release optimization were also launched by PRWeb at the end of June called SEO Wizard. Search engine optimization is not easy, but with the right SEO tools, your website promotion task just got a lot easier. Blogs are one of the best SEO tools around and some like WordPress are free. Google Sitemaps‘ are a powerful SEO tools which you can get free by visiting my website.

MSN has launched a suite of SEO tools to go with their Pay Per Click product Adcenter. There are many SEO tools available on the internet, some are better then others, and some are not. Header tags, proper Keyword density, proper text formatting fonts, start text key-phrase as whole phrases, alt image tag text, links pointing to your site and each page and your domain name itself are some things to pay attention too. Many specialized SEO tools can help you determine the popularity and the competitiveness of your possible keywords and can help improve your search engine ranking particularly in Google.

Writing fresh content for SEO plays a large role in keeping visitors on a web site. Let’s talk unique web page content and SEO content strategy. Finding a good SEO content writer is easier than you think. Just run a Google search or checkout elance.com. What is good SEO Content? It is unique, quality information that your visitors can use and is helpful to them. RSS feeds are an invaluable tool in the SEO content toolbox. If you scrape SEO content and end up scraping a couple spam pages, you may get noticed even more because someone is investigating the other spam pages.

The primary factor that will determine whether your SEO content is „good enough“ is the content provided by competing websites. You need unique content that nobody has in order for it to pass duplicate content filters. That’s why it is important to get your content articles indexed before you submit them to the search engines. I think nowadays though search engine algorithms can trace back the content and see who published it first, so at least make sure you publish it to your website or blog before submitting it to article directories.

To strengthen the theme of your web site, you need keyword rich SEO content. SEO content writing tips content writer’s main aim is to create a new written piece which is original, simple, informative and also to the point. Write specific targeted SEO content for the independent pages. Unique SEO content remains king. Showing your visitors you can really write unique, compelling content, your traffic will grow very fast. Earlier it was just content writing but now it is widely known as SEO content writing. However there are some strict rules enforced on SEO content. Once you have visitors, your SEO content should be converting them into customers. With effective SEO content on your website, half of your search engine rank optimization work is done.

Ethical search engine optimization is a must or you will get banned. It’s not if, it’s when. Search engine optimization was and still is fascinating to me. Search Engine Optimization is a crucial part in a websites success. The objective of Search Engine Optimization (SEO) is to achieve high natural search engine placement for relevant keywords or keyword phrases. Hiring an ethical search engine optimization company to rank well in the natural results is essential to long term success.

Your white hat Search engine optimization (SEO) campaign will provide you with a long term increase in targeted traffic and qualified visitors to your Web Site. Visit my site often and add it to your favorites as I update you with the latest news and rumors in the search engine optimization industry everyday. The effects of bad search engine optimization are devastating and very depressing. Each website is unique in its own way and hence your (SEO) plans differ from website to website.

My site has some tips on how to perform search engine optimization (also know as SEO) on your website. I have a free, comprehensive guide to the practice of search engine optimization for those unfamiliar with the subject if you send me an email. There’s a lot of hype out there about search engine optimization (SEO) services. Some are good and some are bad. Read through Google’s terms of service as they have some information on their site about it.

Too often, visual design and SEO are perceived as a mutual sacrifice. Pay-per-click and SEO are targeted to get your website placed as close to the top of search engine results as possible. Pay-per-click cost money, but the clicks from SEO cost you nothing. SEO are considered as the main factors in enhancing the traffic of one’s website. Both, PPC and SEO are important. The truth is, the most rewarding part of SEO are often the slowest to reward. PR and SEO are based mostly on editorial credibility and relevance, not a direct payment for exposure.

SEO are specialized techniques used to optimize your web site, to be Search engine friendly and increase your chances of placing well in searches. There are a large number of companies that adopt a fast and unethical approach to SEO known as Black Hat SEO. The main components of on-page SEO are optimization of the title tag, the headline tag, the body text and the Meta tags. Companies interested in SEO are occasionally not very happy with how their website looks. Programmers with an understanding of SEO are in high demand. As a matter of fact, sites with excellent Search Engine Optimization are making giant leaps in rankings and getting a major boost in free traffic with Google’s new update.

Great web usability and SEO are wasted if folks who visit your web can’t tell that you are worthy of their trust. Those who specialize in SEO are in the unique position of understanding the web in a way that no traditional marketing agency can hope to. White hat and black hat SEO are two opposing views of how to do search engine optimization so if you use one, choose with great care. The second most important aspect for high SEO is the headers. Use H1, H2, H3, H4 headers.

Many of the techniques that can be used for SEO are banned by the various search engines. The benefits of SEO are almost unlimited. Bad techniques of SEO are a strict ‚NO‘ – Like same color text as the background and Doorway pages can get your website banned. The five forces of SEO are relevant Keywords, unique Content, clean Code, relevant Links and proper use of Technology. Designing for users and designing for SEO are not mutually exclusive goals. There will be compromise. White hat SEO are techniques that follow precisely the rules and guidelines provided by search engines stand a better chance of receiving traffic and higher rankings than black hat techniques.

For this reason it is important to try to stay updated as far as new SEO are concerned. The off-page elements of website promotion and SEO are just as important. The majority of issues with SEO is very basic and just takes time to be picked up on search engines. Web design and SEO are two very different disciplines, but a certain degree of collaboration is required. It’s easy to see why effective SEO are now very much in demand. Black hat SEO is techniques used to trick or manipulate search engines for higher rankings.

If done properly, the results of your SEO efforts are very impressive. Those who practice what some refer to as „ethical“ and „correct“ SEO are called White Hat SEO’s. The most important for SEO is to follow the rules and you won’t have anything to worry about.

Immobilienmakler Heidelberg

Makler Heidelberg